“Every time you spend money, you’re casting a vote for the kind of world you want”. – A quote by Anna Lappe, author, and educator. She is known as an expert on food systems and sustainable food production. [1]
So thinking about “The call to action” for my campaign, I had to define what each consumer can do to support people in digital labor employments. How can consumers be a part of a change in the system? Money for sure is an option, but the idea that we as a society have to jump in financially is just not vindicated and would support the corrupt manner those companies live by. Nothing less than a change in the system is needed, so companies have to follow certain standards, nevertheless they are selling a service online or offline.
So telling people not to order from companies like Amazon or food delivery services might be a solution, but people also want to support their favorite restaurants during the pandemic or are forced to order stuff online because of lockdowns. Also, real people depend on the jobs, so stop consuming these services might not be the solution.
So for the call to action, I came up with the idea of an online petition, people can sign and participate. In exchange for taking part and supporting full standards for digital labor, participants receive a sticker that they can put on their doors. As the “door” itself is a metaphor for closed opportunities, the sicker is a sign of opening up and supporting the delivery drivers.
With the claim – I am open for change (+QR Code) – the sicker shows that people are aware of the worker’s situation and support them.
