Through a wide variety of digital tools, there are seemingly endless possibilities to present one’s stories, messages and brands in a strong way. On the one hand, this means that today almost every company uses these tools and there is an ever-growing sea of content. Many wonder how they can still stand out. <\/p>\n\n\n\n
On the other hand, it also means that you can create your own trend through creative and innovative use of these tools. While this is a constant challenge for designers, I don’t think it should be equated with constantly having to reinvent yourself. After watching countless tutorials from animation artists, videographers, and creatives, one message stood out to me: find your own style. And that comes with time.<\/p>\n\n\n\n
To create a new trend and stand out from the crowd, sometimes you have to break the rules. Push aside the conventional, the classic, and follow your own path. <\/p>\n\n\n\n
That’s why I would like to show a few examples of unusual storytelling. It’s always about an animation that stands out because of the style and the deliberate unusual use of the artist in any case.<\/p>\n\n\n\n
Text as a Character<\/strong><\/p>\n\n\n\n This animation shows perfectly, how text doesn\u2019t only tell a story, but can become a character or the protagonist itself. It plays with the visual and informative parts of text. I really love the minimalism in it.\u00a0<\/p>\n\n\n\n